About Will Lucas
Never did stop dreaming.
Will Lucas leads a diversified portfolio through aWLCo, the parent company of Vistula House, spanning real estate, hospitality, and food & beverage, and Whole Atlas, focused on technology. The portfolio includes TolHouse, a private social club in his hometown of Toledo, OH; Creadio and ICON, which operate as standalone businesses; and a growing collection of software products. He is also a media personality: the brand voice of AfroTech and the host of Black Tech Green Money, the weekly podcast he has hosted since 2020. He serves as Brand Manager for both, leading brand strategy.
TolHouse is a 25,000 sq ft riverfront social club which features amenities like multiple bars and lounges, Lucille’s Jazz Lounge, Earth Coffeehouse, Panda Workspace, Commons Pizza and Fizzy Drinks, and more.
AfroTech is the largest Black tech digital platform and conference globally, bringing together 40,000 technologists, founders, and investors. Black Tech Green Money, an imprint of AfroTech, delves into creating wealth and legacy in tech, media, and business through its podcast, which was nominated for an NAACP Image Award in 2023 and an iHeartRadio award in 2026.
Will’s media career began in radio, and he has been a podcaster since 2016. Since 2020 he has hosted Black Tech Green Money every week, distributed by the Black Effect Podcast Network and iHeartRadio, sitting down with the founders, operators, and investors shaping the future of Black business. The work extends well beyond the studio: as the brand voice of AfroTech, he hosts and moderates on the platform’s biggest stages, leads live recordings of the show in front of audiences, and has interviewed leaders including former BET Networks CEO Debra Lee and Angela Rye.
Will is personally committed to revitalizing his hometown of Toledo, Ohio, and enhancing its appeal to emerging talent and entrepreneurs. To this end, he has purchased and is actively developing four properties totaling more than 60,000 sq. ft. of real estate along the downtown waterfront corridor. These developments aim to boost the local economy and attract new businesses and residents to the area.
Outside of his business endeavors, Will was named Co-Chair of President Obama’s Ohio Small Business Committee in 2012. In 2013, Governor John Kasich appointed Will to the Ohio Casino Control Commission, the state-wide regulatory body for casino gaming, and reappointed him for a second four-year term in 2017. He was then renamed to the commission for a third (and final) four-year term by Governor Mike DeWine in 2021, and last served as Vice Chair of the commission. He was also named to serve on the University of Toledo Board of Trustees by Governor John Kasich in February 2016, and served as Chair of the Board from 2023 to 2024. Will was honored with the University of Toledo Blue Key for his personal and professional contributions and achievements. Governor Kasich also appointed Lucas to the Ohio Martin Luther King Jr. Commission in 2014, and placed him as Chair of the commission in 2016. In 2019, Will was appointed to InnovateOhio Executive Advisory Board by Ohio Lieutenant Governor Jon Husted, where the mission is to make Ohio more innovative and entrepreneur-friendly.
Will also served as a co-chair on the transition team of Toledo Mayor Wade Kapszukiewicz in 2017.
He is a songwriter and is listed as a co-writer on the track “How ‘Bout It”, found on the second studio album, Special Occasion, from R&B artist Bobby Valentino. The album, certified Gold by the RIAA, has sold over 500,000 copies.
Will graduated from the University of Toledo with Associate’s and Bachelor’s degrees in Technical Studies and Organization Technology, respectively. He resides in Toledo, OH, with his wife Angela and their three children, Sophie, Monroe, and Olivia.
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